Showing posts with label incentive marketing. Show all posts
Showing posts with label incentive marketing. Show all posts

Wednesday, January 5, 2011

Ads On Your Website For Incentive Offers

One of the easiest ways to make money with incentive advertising is to just put some ads on your website. There are plenty of incentive offers that you can use that will work well with this method. In terms of ad types, banner ads will probably work best, and be the most common ads on your website.

The important thing is to include a good call to action in your banner. For incentive offers, that means to include your incentive as well! Without a good incentive, you aren't going to see good conversions.

Creating Ads Yourself



Creating banner ads isn't actually very difficult. You can create them using a sophisticated software like Photoshop, or just grab a free copy of Paint.net. You don't need to be a great artist as well. In fact, ugly banner ads are often the most effective. Read this post by Mr Green for some good examples of this. I've had lots of success with creating banner ads that are mostly text and maybe a single picture.

When creating ads for your website, try to stick with the common banner sizes. My favorites include 468 x 60 (full banner), 300 x 250 (medium rectangle), and 728 x 90 (leaderboard).

Outsourcing



Perhaps you don't trust your own design skills to create your own ads? That's ok, you can always pay someone. The problem is finding a good designer, which can often be difficult to find. The first place, I would look is to go to a site like Fiverr. There are some decent designer on the site, and they'll do your work for just $5! Pretty cool stuff. This is probably the best way to get good looking ads for your website.

Another option, is a crowdsourcing site like 99designs. This is a decent option, although you will pay quite a bit more money compared to Fiverr. However, you will have the option of looking at several different banner ad designs at once, so you can compare and pick and choose the best of the bunch.

Conclusion



When the proper banner ads on your website, and the right type of traffic, you can easily make a lot of money with incentive offers. Having the incentive in your call to action, provides the proper kick to get great conversions. Add some ads on your own website and see how it performs for you.

Tuesday, January 4, 2011

Intro To Incentive Marketing

Many affiliate marketers have heard about Cost-Per-Action (CPA) marketing. It's an extremely lucrative way of making money online, especially with paid traffic using methods like PPC and PPV. Did you know though, there is a subclass of CPA marketing called incentive marketing? This is where you can offer visitors incentives to complete offers, and when they do, you get paid!

This is an extremely good business to get into, especially if you do it right. You can promote incentive offers using many of the same techniques as regular CPA offers. But you can monetize these offers in other unique ways as well. One of these, is through content locking technologies like content gateways. These are scripts you setup on your site that prevent visitors from accessing content on the page until they fill in an incentive offer.

With the right type of traffic, you can make tons of money following this model. It's quite lucrative.

While there seem to be 1000s of CPA networks out there, there are only a handful that cater to incentive marketers. They are:

CPA Lead
BlamAds
LeadBolt
Adscend Media

There aren't too many blogs that specialize in incentive marketing, so that's why I'm starting this one up. Add this blog to your RSS feed, and come back to it daily. I'm going to show you how to make some money using incentive marketing.