An online advertising service should:
- Work with thousands of QUALITY affiliates
- Ensure that affiliates are generating QUALITY leads
- Good compliance and brand protection departments
- Understands advertiser quality metrics
- Have a team in place that works directly with you to help you optimize your offer
In the incentive advertising space, there are four well known online advertising services.
BlamAds - Run by Ryan Eagle, who is well known in the incentive and CPA space. Blam and it's parent network EWA have some the highest quality affiliates around. Since they are a private network, they can pick and choose who to accept.
CPALead - Probably the best known incentive network. They've been around for a long time now.
Adscend Media
LeadBolt
As an incentive advertiser, I would probably look at Blam as giving the most bang for your advertising buck. Blam does a good job of keeping your lead quality high, and affiliates love them, so you will always have affiliates pushing traffic to your offers.
It's important when choosing from among these online advertising services to pick the one that will get you the highest return on investment. There's no use trying to capture leads for your offers if they all turn out to be fraudulent. So please do your homework first.
So take the time to do your research, and pick the online advertising service that works best for you.
nice ... online advertising services is becoming a serious rival to the traditional sort. Google’s new advertising service could make the internet an even more valuable marketing medium
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